How it all began

 

How it all began

A complete start-up in 2015, but now transitioning into a thriving SME, the creation of Calbee UK came about when our parent company, Japanese global snack-manufacturer, Calbee Inc, decided to enter into the well-developed UK & European snack market, by creating its first subsidiary in this part of the world. As a result, Calbee UK was born.

For a while, our Managing Director, Richard Robinson, was our only employee, carefully creating from scratch the vision and strategy to develop Calbee as a bold new entrant in this already highly-competitive snack market. He had the metaphoric blank canvass - a hugely exciting place to be. But with Richard’s vast knowledge and experience of the industry, we were in safe hands from the very outset.

So, although this is the first time that Calbee has come to the UK, the company is actually part of a £1.2bn global business. Founded more than 65 years ago, Calbee Inc is one of the largest snack companies in the world with more than 3,800 colleagues across 12 different countries. 

Actually, the success of the business is quite an achievement considering the company was first established in 1949 by Mr. Matsuo, a man who wanted to address post-war malnutrition in Hiroshima, Japan.

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